Kate Middleton wore the Goat ‘Vreeland‘ dress to an engagement in 2014.
Note: Goat has undergone a name change in recent now and is now known as Jane Atelier.
About the purple dress:
The belted, knee-length dress featured a button-up front, collar and three-quarter length sleeves.
Here’s how Goat/Jane described the dress at the time:
The light crepe fit and flare Vreeland dress is classic and ultra-demure. The collar and buttons on the top combined with the belted waist and skirt create an uncomplicated yet complimentary shape. The dress has buttoned cuffs, a self belt with colour matched buckle, and concealed side zip closure. 100% wool. Made in Britain.
Where to buy Kate’s Goat Vreeland dress:
The purple knee-length dress sold out within hours of the-then Duchess wearing it.
Sadly, it’s no longer available.
Check out eBay, as of October 2023, there’s a listing for the Goat Vreeland dress in teal.
Kate and Goat:
Kate has worn Goat clothing on a number of occasions since 2013. She has worn the label’s Scarlett dress, Washington coat, Violetta dress and Redgrave coat, just to name a few.
About Goat/Jane Atelier:
The fashion label formerly known as Goat rebranded to Jane Atelier in 2021 after selling its trademark to a shoe marketplace that wanted to expand its offering into clothing.
Known for its elegant and timeless designs, Jane Atelier specialises in ready-to-wear pieces that effortlessly transition from day to evening. The brand has a particular knack for creating chic dresses and tailored separates that appeal to women seeking understated luxury—it’s easy to see why the Princess of Wales was such a big fan!
The name change hasn’t altered the brand’s commitment to quality and style, it’s a staple for those in the know.